AD#7: the interviews with the Artists

The AcademyDay#7 was a real breath of fresh air with new and interesting contents. Now, we’re ready to share with you the interview taken by our Media Partner Ronen Bekerman during the event.

Here you’ll find the points of view of the Artists who spoke on the AD#7’s stage and who will talk about their works.

Let’s give space to the protagonists!

First, we’ll start with the interview with Pannos Ioannou, Head of Production and Gamma Basra, Head of the Visualization Team at Foster + Partners, presented by ChaosGroup. We’ll get to know how the team expanded from a goup of 7 to 25 people in 5 disciplines, working from still images to moving ones. Now the team is working on over 100 projects (without including competitions), so we will find out how important is for them to go external and give to other companies parts of their working process. Lastly, we’ll see how the team works and which are the main features that a candidate should have to enter the team.

Enjoy the video!

The second interview is with Ondra Karlik, in charge of the development and the technical side, Adam Hotovy, responsible for business and sales and Jaroslav Krivanek, in charge of the research at Render Legion that developed the Corona Renderer software. The team will talk about the new 1.5 version of Corona for 3DSMax, which sees improvements on the Lightmix (to change the intensity and colors of lights during the rendering in an interactive way or after the rendering) and on the post-production. They will give us information on the Corona Academy starting this November to train and certify teachers who can teach courses on Corona to the final users. We’ll also get some news in terms of the plugin development for new platforms such as Cinema 4D and Sketchup. And then, what does the future reserve? Let’s find it in the video.

Enjoy the video!

Tim Hoffman will introduce us to the world of films and tv in which production he mainly uses V-Ray, Mari and Maya. Tim will guide us in a short journey in his education and working experiences. He will emphasize what the ArchViz, tv and film worlds should need to be effective, that is to be photorealistic, fast and to get a high quality level.

Enjoy the video!

The fourth interview is with Andreas Landgren from Tomorrow AB who will talk about his work and in particular, he will highlight how it is important to base our images on reality and references from the real world. Andreas will also introduce us to the world of competitions and will share with us what they as a company look for in people who want to join their team.

Enjoy the video!

Here is the interview with Frederic Kohler and Nicolas Wirrmann from Allegorithmic, a company born in 2003 which at the beginning only dealt with 3D and texturing for gaming and now also includes the architectural and design industries. We’ll see how often photos aren’t enough as references to create photorealistic materials and this is where Substance plays an important role. With Substance you can previsualize the material before importing it in some modelling software such as 3DSMax. PBR is something more than just shaders. We suggest you to watch the video to go into deep in the software.
Enjoy the video!

Next interview is with Paul Nicholls from Factory Fifteen, who will explain how the company started and what are the changes thaey had over time. We’ll find how Factory Fifteen keeps trying to merge the ArchViz and the film branches to tell their stories. Paul will talk about their new workplace and how the decision of moving was taken to have connections to the art world; he will also speak about his teaching experience, VR and the changes that our world is facing. He will close the interview by telling us what a new employee should have to enter Factory Fifteen team. Do you want to know it? Then, watch the interview.

Enjoy the video!

And finally, here is the interview with Teddy Bergman from Quixel, who will talk about Megascans software: a massive library on physically-based textures, surface scans, 3D objects and vegetation. The aim is to scan the whole world and translate it in 3D materials on your computers. We’ll see how we can use these scans in the ArchViz and find out the goals that the team has in mind for the near future.

Enjoy the video!

That’s all for now. See you at next AcademyDay with further news and lectures to inspire you once again.

A special thanks goes to Ronen Bekerman for the interviews and to the Artists who told us a bit more about ther work and shared some views on the ArchViz future.

See you soon,

SOA team

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